Ecommerce website development
Sector: Retail - Clothing & Accessories
Project Scope: E-Commerce platform and website design
Client: Caught u Looking
Caught u Looking are retailers selling affordable designer streetwear for the youth market. The business had an online Ebay shop but identified the need to make their products available via their own company website. The aim was to reinforce and strengthen their position within the marketplace and drive sales. Rocktime provided the perfect solution with their Ecommerce platform and website design.
Caught U Looking required an Ecommerce solution that would fit their current branding, appeal to their target youth market and provide a dynamic, professional shopping experience. Rocktime delivered a website providing users with a robust intuitive system for online shopping.
The website was built using dynamic web pages written in ASP with considered use of flash content in the company logo and additional brand logos. Rocktime worked closely with Caught U Looking to design a site that would focus on customer usability, stimulate online purchase and encourage repeat visitations.
The system was built to offer maximum flexibility for Caught U Looking, ensuring that content could be easily managed using the Rocktime Logic Content Management System (CMS). This user friendly content management system enables selected client administrators to update site content via a secure online control panel.
Rocktime Ecommerce functionality provided includes:
- Website design
- Search facility
- Flash features
- Customer Login
- 'Best Sellers' management and display
- 'Special Offers'management and display
- Flexible product catalogue
- Newsletter sign up: data capture for marketing
- Live link to ebay shop
- Intelligent pricing system
- Breadcrumb to assist catalogue navigation
- Ecommerce hosting
- Search facility
- Payment platform integration
- Comprehensive client control panel
- VAT management
- Postage rate management
- Order management
- Sales report generation
- Cross category management
> Ecommerce website Caught U Looking
Rocktime commissioned for a major redevelopment of three consumer websites by a household brand:
A leading skincare, toiletries and soap company have retained Rocktime, in partnership with Brand Experts Idealogy, to redevelop not only their primary online presence but two of their additional websites that help the company connect with consumers worldwide.
The website development projects will incorporate both the Rocktime ecommerce and content management systems. In addition there will be a range of innovative Web 2.0 features to help users to contribute and engage online.