Search Engine Optimisation

Rocktime offer a strategic review and management of your online presence in terms of natural (organic) search engine rankings (such as Google). This is commonly called 'search engine marketing' (SEM) or 'search engine optimisation' (SEO).

Our process applies an ongoing managed optimisation service to a client's website; the purpose to develop natural search engine rankings for a suitable range of applicable and relevant key phrases. This service may apply either to a client's current website or to a redeveloped or newly launched website.

We want your website to achieve its full potential, that's why we provide our managed site optimisation service. Rocktime conduct an extensive analysis of your site from a search engine perspective and this analysis forms the basis from which we can improve your internet rankings. Our managed optimisation service comprises:

  • Website audit and evaluation
  • Key Phrase analysis - to evaluate the most suitable key phrases and words to optimise the website for
  • On page optimisation - optimisation of the source code that runs the website pages
  • Off page optimisation - such as managing a link popularity campaign
  • Website analytics - Who visits your site, how they arrived, what they looked at, what actions they take
  • Ongoing performance monitoring and fine-tuning the optimisation processes

The successful optimsation of a website is an ongoing process, not only in terms of fine-tuning key phrase rankings but also link building and website visitor analysis. These form an integral part of our managed optimisation service.

Depending on the current search rankings for your website we may also recommend a targeted 'Pay Per Click'campaign such as Google AdWords or Overture (Yahoo) search marketing. Pay per click if properly managed offers your business the opportunity for immediate qualified leads on a fixed budget for a demonstrable ROI.

For a free consultation and review of your company's internet strategy please give us a call on 01202 678777. Alternately join us at one of our Internet marketing seminars. We are based in Poole (Bournemouth), Dorset with a diverse range of clients UK wide, encompassing SME's through to large corporations in the public and private sectors.

Web development, ecommerce, CMS, web database development, internet marketing, dedicated hosting
Web development news from Rocktime

Rocktime commissioned for a major redevelopment of three consumer websites by a household brand:

A leading skincare, toiletries and soap company have retained Rocktime, in partnership with Brand Experts Idealogy, to redevelop not only their primary online presence but two of their additional websites that help the company connect with consumers worldwide.

The website development projects will incorporate both the Rocktime ecommerce and content management systems. In addition there will be a range of innovative Web 2.0 features to help users to contribute and engage online.